HSBC Premier

HSBC Premier is HSBC Group's premium financial services product, comparable to the Centurion service of American Express. In Greece, customers have a dedicated Premier Relationship Manager, global 24 hour access to call centres, free banking services and preferential rates. A HSBC Premier customer receives the HSBC Premier services in all countries that offer HSBC Premier, without having to meet that country's qualifying criteria.

Integrated ITDC helped develop promotional interactive material for the Greek branch of HSBC.

Client: 
HSBC Greece

Industry:

Launch date: 
Mar 2012